Exhibiting at Hostex 2024
Why Hostex 2024?
The show that’s designed to innovate, elevate and demonstrate!
Adds value to Africa’s hospitality market | Gives your brands the advantage | Offers great new visitor experiences | Meets industry expectations | Strengthens your marketing strategy | Engagement with industry leaders | Networking opportunities | Established track record since 1986 | Brings industry together under one roof.
Added attractions
Exhibitors’ innovative products and services
Trending expertise from industry leaders
Culinary demos and showdowns at the Skillery
Perked up offerings at the Coffee Market
Barista competitions from the Speciality Coffee Association of Southern Africa
Live demos
Incubator Hub
Show specials and competitions
Mouth-watering tastings
Free-to-attend Industry Live seminars featuring value-adding presentations
Launching at Hostex 2024 – The Wine Bar – a showcase of wines and wine-related products for the hospitality industry
Visitors by business activity
60%
from foodservice
and hospitality
21%
from retailing, wholesaling, distribution, import/export
11%
from
manufacturing
8%
other
sectors
The INCUBATOR HUB opened access to new markets for SMEs
Visitors by business activity
65%
in age groups
from 25 to 54 years
96%
from
South Africa
31
other countries
were represented
74%
of international visitors were from other African countries
The INCUBATOR HUB Opened Access To New Markets For SMMEs
65%
make or in Age Groups from 25 to 54 years
65%
represent from south Africa
31
other countries were represented
74%
of international visitors were from other african countries
86%
make or influence
purchasing decisions
65%
represent foodservice and hospitality sectors
40%
at senior
or owner level
57%
came to source new
products and meet suppliers
“Hostex is about discovering new developments and trends, tasting, trading, and enjoying all that our one-stop-sourcing platform offers!” Charlene Hefer, Hostex Portfolio Director
Four Refreshed Districts


Equipment


Food and Drink


COFFEE MARKET BY SCASA


CONTRACT FURNISHING


SA Chefs’ the Skillery
5 reasons why live expos work for you
Increase your brand awareness and industry connections
Connect with quality buyers and decision-makers
Build new and existing relationships
Launch new products and boost your brand
Strengthen business growth
Services for Success:
You can be sure that a trip to Hostex pays off for exhibitors as well as visitors. We offer an extensive list of services to assist exhibitors making sure they have the best show:
- Access to our impactful PR campaigns
- Inclusion on Hostex social media channels
- Exposure on the visitor e-zone campaign
- A web presence on www.hostex.co.za
- A targeted Premier Visitor campaign
- Profiling in the official Hostex Visitor Guide
- And so much more…
Various Sponsorship Opportunities Available
Let us tailor make a sponsorship opportunity for you.
Rejuvenated Visitor Attractions
Hostex enticing experiences for visitors include:
New products display
Up-to-date knowledge and expertise from industry leaders
Exciting attractions by SA Chefs Association
Perked up offerings by Speciality Coffee Association of Southern Africa
Incubator Hub
The Wine Bar
Marketing Programme
How does Hostex attract quality visitors?
Hostex provides exceptional exhibitor support with advice, training, marketing, social media, public relations, and encouragement.
Working closely with industry and media partners, Hostex 2024 will be promoted through an influential and effective marketing campaign to attract high-level visitors that include quality decision makers, buyers and specifiers from across the various sector markets.
The campaign is driven by a strong digital marketing strategy that incorporates best practices and the most popular digital programmes to generate more brand awareness, increase foot traffic and achieve a high ROI for all exhibition stakeholders.
Campaign elements include:
- Digital marketing: website, links, visitor ezines and pre-registration
- Social media: such as Instagram, Facebook Twitter and LinkedIn
- Complimentary tickets: distributed through associations, chambers of commerce and media
- Advertising: trade, business news, dailies, radio and online
- Publicity: trade, business news, dailies, radio and online
- Outdoor advertising
- Direct mail: our influential marketing campaign will reach close on 100 000 recipients
Join the industry rejuvenation at Hostex 2024 – Book Your Stand Here And Now!